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2018-01-08 • 48:53 Podcast
Duncan MacPherson of Pareto Systems joins Jay Coulter for this episode of The Resilient Advisor Podcast. Duncan is one of the industries top thought leaders in the areas of practice management and business development. Click here to listen: www.jaycoulter.com/single-post/DuncanMacPherson
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2018-01-22 • 20 second read

In order to increase thevolume and quality of endorsements you receive, it doesn’t matter what youbelieve. What matters is that your clients and partners believewhat you believe. Unless, and until they do, their ability torelay your value persuasively to someone else will be hampered.

 

Excerpt from The AdvisorPlaybook – Get your copy today: https://www.amazon.com/Advisor-Playbook-liberation-personal-professional/dp/0968440185

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2018-01-19 • 20 second read

As a business development consultant, I am often asked to critique a business owner’s value proposition,mission statement or elevator speech. More often than not, my first observation is that the individual’s attempt sounds much like everyone else. Even though they use words like “unique” and “differentiate”, ultimately the communication is interchangeable, bland and easy to dismiss. Furthermore, the focus tends to be more on “What I do” and “How I do it”, with little emphasis on “Why I do it”.

 

Excerpt from The Advisor Playbook

 

Work with my team to develop a value proposition and branding strategy that differentiates you: www.paretosystems.com/total-client-engagement

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2018-01-18 • 20 second read

Did you know thatconstruction on the Empire State building began in 1930? This was, for a longtime, the tallest building in the world and it was built during a depression.I’m asking you to apply that same vision, confidence and work ethic to yourbusiness and build something that stands above the pack, even in periods ofuncertainty and volatility.

 

Excerpt from The AdvisorPlaybook

 

Join me at Mastermind and start building: https://www.paretosystems.com/mastermind-total-client-engagement.html
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2018-01-17 • 20 second read

One of my favorite quotes,often attributed to Confucius, is “Dig your well before you’re thirsty.” As a professional advisor you know all about the importance of planning, risk management and the power of compounding. From a business perspective, do you apply the same mindset?

Excerpt from The AdvisorPlaybook

Visit www.paretosystems.comfor more daily insights.
2018-01-17 • 2:48 video

For more daily insights visit: www.paretosystems.com

View this video on my YouTube channel: https://youtu.be/4rdgVCEQPqY

2018-01-16 • 3 min video

Schedule a call with us today to learn more about the Strategy & Tactical Meeting process:

www.paretosystems.com/schedule-a-call

Watch on YouTube: https://youtu.be/xaQ1l-IE5ZQ

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2018-01-16 • 20 second read

How do you welcome newclients? How do you say thank you for client referrals? How do you respond toclient service issues? Do you recognize milestones? As a business owner,branding is everything to your business, and everything you do is part of yourbranding. Everything you do matters.Scrutinize the entire client experience, and make a list of how you willrespond

to moments of truth. Thisis the first step in creating velocity, building confidence and ensuring thatyou are continually refining and optimizing your systems and procedures.Everything has to be rooted in process and habits.

 

Excerpt from The AdvisorPlaybook

 

Visit www.paretosystems.comfor more daily insights.

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2018-01-15 • 20 second read
A lot of people in your market area need your expertise, but you shouldn’t spend time with people who need you at the expense of people who deserve you. You are only one person with just 24 hours in a day. Work with the people who are already convinced and let them convince their acquaintances for you.


Excerpt from The Advisor Playbook. 


Buy it today on Amazon: https://www.amazon.com/Advisor-Playbook-liberation-personal-professional/dp/0968440185

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