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2018-01-22 • 20 second read

In order to increase thevolume and quality of endorsements you receive, it doesn’t matter what youbelieve. What matters is that your clients and partners believewhat you believe. Unless, and until they do, their ability torelay your value persuasively to someone else will be hampered.

 

Excerpt from The AdvisorPlaybook – Get your copy today: https://www.amazon.com/Advisor-Playbook-liberation-personal-professional/dp/0968440185

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2018-01-19 • 20 second read

As a business development consultant, I am often asked to critique a business owner’s value proposition,mission statement or elevator speech. More often than not, my first observation is that the individual’s attempt sounds much like everyone else. Even though they use words like “unique” and “differentiate”, ultimately the communication is interchangeable, bland and easy to dismiss. Furthermore, the focus tends to be more on “What I do” and “How I do it”, with little emphasis on “Why I do it”.

 

Excerpt from The Advisor Playbook

 

Work with my team to develop a value proposition and branding strategy that differentiates you: www.paretosystems.com/total-client-engagement

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2018-01-18 • 20 second read

Did you know thatconstruction on the Empire State building began in 1930? This was, for a longtime, the tallest building in the world and it was built during a depression.I’m asking you to apply that same vision, confidence and work ethic to yourbusiness and build something that stands above the pack, even in periods ofuncertainty and volatility.

 

Excerpt from The AdvisorPlaybook

 

Join me at Mastermind and start building: https://www.paretosystems.com/mastermind-total-client-engagement.html
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2018-01-17 • 20 second read

One of my favorite quotes,often attributed to Confucius, is “Dig your well before you’re thirsty.” As a professional advisor you know all about the importance of planning, risk management and the power of compounding. From a business perspective, do you apply the same mindset?

Excerpt from The AdvisorPlaybook

Visit www.paretosystems.comfor more daily insights.
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2018-01-15 • 20 second read
A lot of people in your market area need your expertise, but you shouldn’t spend time with people who need you at the expense of people who deserve you. You are only one person with just 24 hours in a day. Work with the people who are already convinced and let them convince their acquaintances for you.


Excerpt from The Advisor Playbook. 


Buy it today on Amazon: https://www.amazon.com/Advisor-Playbook-liberation-personal-professional/dp/0968440185

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2018-01-12 • 20 second read
Clarify your goals on paper. Use the W-5 Process. You can’t just randomly or haphazardly approach the future; you must design it. You’ve heard about the fool who goes hunting with a crossbow and fires an arrow into the forest, saying to himself, “Boy, I sure hope something runs into that.” Later, he finds the arrow lodged into a tree and draws a bull’s eye around it. Don’t leave your future to chance. Excerpt from The Advisor Playbook
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2018-01-10 • 10 second read
Many people still think of professional advisors as salespeople on commission. Your actions on a daily basis will either validate that or prove them wrong. This is why I spend a lot of time deprogramming our advisor clients and replacing their sales approach with a consultative approach. That shift allows them to implement a service model that ensures their clients focus on what the advisor is worth, rather than what he or she costs. Excerpt from The Advisor Playbook To learn more about our consultative approach, copy and paste the following link into your browsers address bar: www.paretosystems.com/total-client-engagement
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2018-01-09 • 20 second read
If you travel around the world, you don’t have to go too far to realize that most of the people on the planet would kill for your worst day. Because you aspire to achieve things through integrity-centered actions, you accomplish goals through the service of others rather than at the expense of others. So keep on dreaming big dreams but, in the meantime, be happy with what you’ve already accomplished while you aspire to fill in the boxes that have yet to be checked. Excerpt from The Advisor Playbook
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2018-01-08 • 20 second read
Ambition gets a bad rap at times, and it shouldn’t. The foundation of pure ambition is rooted in absolute gratitude. Putting some proportion to your existing success and the concept of your vision for the future must be balanced by humility and appreciation for your accomplishments, both in your nature and in what you’ve nurtured. Excerpt from The Advisor Playbook
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2018-01-05 • 10 second read
Personal accomplishment is a direction, not a destination. It’s never a bad idea while charting a route and following the trail to our goals to adopt an “in the meantime” mindset. While I pursue what I want, I’m going to pay tribute to what I have, and enjoy all the beauty that surrounds me - which could be missed if my focused goal-attainment blinders are on. Excerpt from The Advisor Playbook Learn more at https://www.paretosystems.com
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2018-01-04 • 10 second read
A gem cannot be polished without friction, nor a man perfected without trials - Seneca
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2018-01-03 • 10 second read
There are some advisors whose business growth is tied primarily to the natural lift of the markets or another industry. They’re not doing anything special or even deliberate when it comes to business development. These are the same advisors who operate in isolation, end up in a vacuum and eventually plateau. Excerpt from The Advisor Playbook Learn more at https://www.paretosystems.com/
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2017-12-29 • 10 second read
Legendary personal and business development philosopher and speaker Jim Rohn often said the following: “The winds of opportunity blow the same for all of us. The difference that separates the best from the rest is how they set their sails. As a professional advisor, you invest a lot of time with your clients helping them face the future with confidence thanks to your investment planning process. Be sure that you have a plan, and that it’s leading you to your goals. Excerpt from The Advisor Playbook
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2017-12-28 • 10 second read
It’s easy to fall into a consistency trap where complacency seeps in. The Japanese have a word - Kaizen - which means ‘good change’. The business world has adopted and altered it slightly to mean continuous improvement, and Japanese business in particular sees it as a daily, ongoing process. Being consistent doesn’t mean that you shouldn’t be open to the refinement of your established procedures. We can always improve the things we do, and we have to do so in a balanced way. Excerpt from The Advisor Playbook
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2017-12-27 • 10 second read
There are plenty of difficult obstacles in your path. Don’t allow yourself to become one of them - Ralph Marsten
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2017-12-22 • 10 second read
Most professionals fixate on how many clients they can get, when the true goal is how many advocates they can get. That is where the value lies, especially over the long haul. Excerpt from The Advisor Playbook Join me at Mastermind to learn more: https://www.paretosystems.com/mastermind
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2017-12-21 • 10 second read
Refer-ability, too, is a by-product of your habits and rituals. The best hour you can spend every day is calling clients and strategic partners. You’re not calling to sell anything nor are you trying to be the bearer of any profound news. You are just staying in touch and top-of-mind. You are showing and not merely saying that you value the relationship. Learn more about Refer-ability: https://www.paretosystems.com/total-client-engagement.html
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2017-12-20 • 10 second read
As a professional productivity coach, I spend a lot of time with clients helping them understand the power of consistent and sequential implementation. When you try to develop a skill such as a second language or a sport, ongoing immersion and refinement over time (rather than a quick bombardment) leads to lasting results.
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2017-12-14 • 25 second read
Many professional advisors I work with are successful, enjoy an impressive lifestyle and should be content, but many of them are still ambitious and are frustrated because they have hit a plateau. While every advisor’s scenario is unique, often the plateau stems from inertia confidence. Simply put, the advisor is busy repeating habits and patterns, and has been for an extended period of time. They are getting results, but they can raise the bar and achieve more.
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2017-12-13 • 10 second read
In our on-going practice management coaching with professional advisors, I often remind our clients of this simple fact: “Being a great professional advisor, in and of itself, is no guarantee for success in this business. I have seen time and time again where the most effective advisors with limitless growth and progress potential aren’t necessarily the most sophisticated asset managers. The common thread, however, is that they are the most effective at practice and relationship management.”
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2017-12-11 • 10 second read
You want to run the business so that it’s not running you, but it has to be more than a goal. You have to apply a process that helps everyone on your team to get the business out of their heads and into a playbook. It’s a process to turn your book into an actual business, rather than having just a book of business.
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2017-12-08 • 10 second read
“It would be great if the world cooperated with our plans on a consistent basis, but that is not the way it is. Let’s face it; that’s why clients hire you. Friction and uncertainty come with the territory. Your ability to deal with this reality is a major factor that separates the best from the rest.” Excerpt from The Advisor Playbook https://www.paretosystems.com/the-advisor-playbook.html
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