Shaping Your Branding Strategy
Includes Q&A
Tuesday, July 25th at 12 pm ET
Join Duncan MacPherson, co-author of The Advisor Playbook and The Blue Square Method, for this fast-paced webinar as he explores the essentials of shaping a powerful branding strategy. Duncan will focus on viewing your brand from your clients' perspective and leveraging that insight to create a compelling and authentic brand.
Close
Coaching Financial Advisors for over 25 years1.866.593.8020
Close
Home
Speaking
Partners
Contact
Pareto Academy Login

Proven Strategies Blog

2024-05-30 • 2 minute video

We are incredibly grateful to David Hays, President and Lead Consultant of Comprehensive Financial Consultants, who shared his transformative experience with Pareto Systems and his coach, Scott Hamilton. As a dedicated student of our methodologies, David's commitment to achieving his goals is truly inspiring.

In his testimonial, David explains how Pareto's coaching helped him set clear, actionable goals and maintain accountability. "Scott helped us visualize where we wanted to be in 10 years, breaking it down into manageable steps. With his guidance, we went from billing on 280 million of assets to 477 million. The accountability and regular check-ins kept me on track, and I didn't want to disappoint Scott. This approach has paved the way for our continued growth."

Curious about how coaching can benefit your practice? Download our free whitepaper, "A Guide to Financial Advisor Coaching" to learn how to choose the right coach and transform your business: paretosys.co/guide-to-fa-coaching

Also, Click Here to see David's FULL testimonial on YouTube.

 

 

Blog Posting Image
2024-05-29 • 2 minute read

Are you spinning your wheels trying to grow your business? 

Do you have growth, but want more time to spend with family and friends? Do you feel your clients deserve a better, more consistent experience? If so, you're not alone. 

Advisors seeking an edge have increasingly turned to coaching as a strategy - but is it the right choice for you? 

The Financial Advisor Coaching Guide explores that question. It covers core benefits, potential drawbacks, and how to identify the right coach, so that you can make an informed decision.

Here are some questions we will answer: 

  • What is Financial Advisor Coaching? 
  • Why would Financial Advisors Need Coaching? 
  • What Can A Good Financial Advisor Coach Do for Me? 
  • Do All Financial Advisors Need Coaching? 
  • Is Coaching Worth the Cost? 
  • What questions should I ask when hiring a coach?
  • What should I Watch Out For When Hiring a Coach?
  • Is Coaching Right for Me?

Download the "Guide to Financial Advisor Coaching" here: paretosys.co/guide-to-fa-coaching

2024-05-28 • 2 minute video

Advisors ask us all the time what other advisors say about working with Pareto Systems. 

We are incredibly grateful to Walt West, CEO of West Advisory Group, for his heartfelt testimonial about his experience with Pareto Systems and his coach, Elaine Christakos. As a serious student of our methodologies, Walt's dedication to improving his practice is truly inspiring.

In his testimonial, Walt explains how Pareto's coaching helped transform his business by creating efficient and dynamic processes, "One of our biggest successes has been the fit process. It saves us time and ensures we only take on clients who are a great match for our firm, allowing us to provide top-notch service to those who deserve it."

If you're curious about how coaching can benefit your practice, download our free whitepaper, "A Guide to Financial Advisor Coaching" here: paretosys.co/guide-to-fa-coaching

Also, if you want to see Walt's FULL testimonial on YouTube click here: youtu.be/OIRp3Z9MnuU

Blog Posting Image
2024-05-27 • 3 minute video

Make Sure You Bring All of your Clients - When Moving Firms

Financial Advisor Transition: Shielding Clients from Old Firm Tactics

Thinking of moving firms but worried about your clients? In this video, Duncan and Louis equip you with strategies to protect your clients during the transition. Discover how to:

  • Prepare Clients for Pushback: Anticipate aggressive tactics your former firm might use to retain assets.
  • Communicate Openly: Inform clients of potential attempts to discredit you or your new firm.
  • Focus on Client Benefits: Maintain a client-centric approach, highlighting the advantages of the move for their financial well-being.
  • Maintain Transparency: Address legalities surrounding client ownership and emphasize your commitment to their success.

This video is essential for financial advisors considering a transition who want to prioritize client protection.

Stream the entire podcast featuring Louis Diamond, President of Diamond Consultants - Financial Advisor Recruiters and Consultants, by clicking one of the links below 

Apple Podcasts: paretosys.co/ao_ap 
Spotify: paretosys.co/ao_sp
Find Your Channel: paretosys.co/ao_bb

Blog Posting Image
2024-05-24 • 5 min read

How to Explore Coaching Benefits & Costs

Are you spinning your wheels trying to grow your business? Do you have growth, but want more time to spend with family and friends? Do you feel your clients deserve a better, more consistent experience? If so, you're not alone. 

Advisors seeking an edge have increasingly turned to coaching as a strategy - but is it the right choice for you? 

This Financial Advisor Coaching Guide explores that question. It covers core benefits, potential drawbacks, and how to identify the right coach, so that you can make an informed decision.

Here are some questions we will answer:

  • What is Financial Advisor Coaching?
  • Why would Financial Advisors Need Coaching?
  • What Can A Good Financial Advisor Coach Do for Me?
  • Do All Financial Advisors Need Coaching?
  • Is Coaching Worth the Cost?
  • What questions should I ask when hiring a coach?
  • What should I Watch Out For When Hiring a Coach?
  • Is Coaching Right for Me?

What Is Financial Advisor Coaching?

The first step toward improvement is knowing the limitations of your personal knowledge and, importantly, measuring your motivation to improve. This applies universally, whether you seek to optimize your physical fitness, improve sleep patterns, or refine your golf game.

Coaching is working with a third party - a second set of eyes - who can take an objective look at your business and provide you with clarity. They can make recommendations on gaps in growth and client acquisition, refining systems and process, creating a better more consistent client experience, marketing and prospecting, and implementing business best practices. 

Duncan MacPherson a thought-leader and coach in the financial services industry, says "coaching is for guidance, accountability and implementation; both for what you know, and for what you don't."

The Winning Edge: Why would Financial Advisors Need Coaching?

In any competitive sport, the difference between success and failure can be razor-thin. Financial advisors are no different. They constantly strive to outperform opponents and deliver exceptional value to their clients. This is where coaching comes in. It can be the difference that helps advisors achieve the "winning edge," that small yet crucial advantage that leads to outsized results.

In professional sports, the best athletes rely on coaches to stay at the top of their game. Take Michael Jordan. Despite his unmatched skills and dominance, Jordan never stopped working with shooting coaches like Johnny Bach. These coaches helped him refine his technique, identify areas for improvement, and ultimately maintain his legendary accuracy.

Financial advisor coaching works in a similar way. While advisors may possess strong core skills and experience, a coach can provide invaluable support in areas like:

  • Mastering the fundamentals
  • Developing a system
  • Staying mentally sharp
  • Building a thriving Business and team

Just like Michael Jordan with his shooting coach, advisors can leverage coaching to achieve the winning edge.

What Can A Coach Do for Me?

In 2019, the International Coaching Federation (ICF) completed a study, and found that coaching yields an average return on investment of seven times the program cost. That is an astounding ROI! It should be appealing to you as a financial advisor, someone who fully understands the value of that metric.

Advisors are busy. It can be easy to lose sight of the big picture. A good coach can help you achieve the clarity you crave. While a coach won't magically solve all your problems, they can help you by:

  • Being a "partner in your business - They should understand you, your team and how your business operates.
  • Holding you accountable - Sticking to a plan can be challenging. A good coach will regularly check in on your progress and keep you motivated.
  • Implementing best practices - They will introduce them and help you take action.
  • Providing a fresh perspective: Sometimes, you're so close to your business that you can't see the forest for the trees. 
  • Building your confidence - Overcome your fears, and become a better communicator.
  • Developing business acumen Run your business like a business.
  • Avoiding costly mistakes An experienced coach has had many interactions with other advisors, and have learned what works and what won't.
  • Providing support and mentorship Sometimes this business can be isolating for advisors.

 

Do All Financial Advisors Need Coaching?

The answer is a qualified "yes." Financial advisors can always benefit from a coach's expertise, but this doesn't mean all financial advisors are coachable. 

Here's a breakdown of who might benefit the most. What category of financial advisor do you fall within?

Category #1: New Financial Advisors 

The early stages of an advisor's career are full of potential, but also come with unique challenges. For many advisors that have been in the business for 15-20 years, and have never done coaching, they look back and wish they had from the start. New advisors need to build a strong foundation, develop baseline skills, and focus heavily on prospecting and client acquisition. Confidence building is critical to launching a successful career.

The advantage new advisors have is they're typically more receptive to guidance, compared to established financial advisors who may have ingrained habits that are harder to "un-learn." 

 

Category #2: Plateaued Financial Advisors

Many advisors reach a point where growth stagnates and they find themselves stuck or burnt out, unable to grow and/or have become inefficient at scale. A coach can identify the root cause behind the plateau. Often, the solution is simply adjusting a few things: Redefining goals, restarting motivation, refining the client experience, improving systems and process, and communicating in a more compelling way to clients.

The key is to remember that coaching is not about making dramatic wholesale changes to your business. It's about minor adjustments and improvements to what you are currently doing.

 

Category #3: Growth & Scale Oriented Financial Advisors

Seasoned advisors that are ambitious and constantly seeking improvement will likely seek the guidance from a coach. They view a coach as a means to their end. A partner that understands them and the vison they have for their business. They have a mission to become the best and provide more value than anyone else. They are actively seeking better ways to implement scalable growth models and streamline operations to achieve those outcomes. 

 

Category #4: Exit or Succession Focused Financial Advisors

Financial advisors seeking to sell their business and implement a succession plan face unique challenges. How do you ensure that your clients are taken care of after you're gone, and how do you ensure your legacy remains intact?

A coach can help you increase the enterprise value of your business, ensuring that you fully monetize your life's work. A good coach will ensure a smooth transition for you, your clients and your successor. Seek out a coach that has experience and expertise in this area. 

 

Is Coaching Worth the Cost?

When you're considering hiring a coach, it's an investment. Treat it as such. What is the cost? What is the benefit? How will this improve my business? How will this improve my client relationships? How will this improve my life? 

Even a simple monthly coaching fee can mean hundreds of hours of time saved per year through efficiencies. Further, imagine attracting just a few new high-value clients. The additional revenue can easily outweigh the ongoing cost of coaching.

The decision to hire a coach depends on your situation. For a new advisor, the cost might be a hurdle, so seek out an option for online or on-demand coaching, which is typically more cost-effective. For established advisors, the risk-reward is more attractive. The more clients and revenue you have, the easier it is to justify the investment and unlock significant growth through coaching.

What are some common fee structures for coaching?

  1. Monthly Coaching Fee: This coaching option is essentially a subscription, where you are retaining the time of your coach. This is the most highly recommended option, as you pay for what you get, and it puts the accountability on the coach to continuously provide value to the relationship. This fee typically ranges from $500-$5,000 per month, depending on the complexity of your business, your team size, and the number of sessions each month.
  2. Pay-per-Coaching Program: This option provides you with a clear understanding of what you will be coached on, but you typically have to pay the entire cost of the program upfront, so there is normally no option for a refund if the experience didn't align with your expectations. A program can cost anywhere from $500 for a specific topic, or up to $40,000 for a full program.

What questions should I ask when hiring a coach?

Choosing the right business coach can significantly impact your success as a financial advisor. Here are some questions that you should consider asking:

Experience and Expertise:

  • Do you specialize in coaching financial advisors?
  • What are your credentials and certifications?
  • Can you share past success stories of financial advisors you've coached? 

Coaching Philosophy and Approach:

  • What is your coaching philosophy? 
  • How will we structure our coaching sessions?
  • What tools and resources do you offer? 

Coaching Alignment and Fit:

  • Can we schedule a complimentary consultation to discuss my specific needs and goals? 
  • What are your expectations for my commitment to the coaching process? 
  • Should my team of financial advisors, client associates and support staff participate in the coaching? 

Additional Considerations for Coaching:

  • What is your coaching fee? How is it determined?
  • Do you have contracts?
  • Do you have a cancellation policy?
  • What happens if I don't like my coach? Can I switch coaches?

 

What should I Watch Out For When Hiring a Financial Advisor Coach?

There are many varieties of financial advisor coaches, not all of them great. Here are some things to beware of:

  • They don't have a specific type of client they coach
  • They have limited experience
  • They bring you on as a client without determining fit or alignment
  • They offer low fees, and thus probably deliver low value
  • They want to focus on experience over results
  • They offer inflexible coaching versus a customized approach
  • They lack specialization

 

So, Is Coaching Right for Me?

A little self-reflection is a good idea. After reading this guide, do you feel a coach could potentially help you?

If the answer is "yes", the next question is: Are you coachable? Are you someone that can take constructive criticism or advice from a coach, or will it be a constant battle of egos trying to "win" in the end?

If the answer is "yes" again, then take the next step, explore your options and speak to a few coaching firms.

 

Download our Guide to Financial Advisor Coaching

 

Do you want to learn how to implement financial advisor marketing strategies, build a better business, or have a better work-life balance? Speak with a Pareto Systems expert to learn more about our Financial Advisor Coaching Programs. 

Or learn more about our business coaching for financial advisors at paretosystems.com/coaching

 

2024-05-23 • 20 second read

"Here's Why We're Moving"

Thinking about leaving your current firm? Learn how to navigate the transition with effective client communication. Duncan and Louis explore key messaging strategies for financial advisors, including:

  • Acknowledge Your Current Environment: Show appreciation for your previous firm while emphasizing the need to evolve.
  • Focus on Client Needs: Clearly explain how the move benefits your clients' growing complexity and evolving needs.
  • Transparency & Proactiveness: Address potential client concerns by explaining the reason for confidentiality and the thoughtful planning behind your decision.
  • Highlight Advantages: Clearly outline 3-5 key benefits of the new environment for your clients.
  • Avoid Negativity: Focus on the positive aspects of the move, avoiding comparisons or negativity towards your previous firm.

This video is valuable for financial advisors considering a transition and seeking to maintain strong client relationships. Stream the entire podcast featuring Louis Diamond, President of Diamond Consultants, by clicking one of the links below:

Apple:  paretosys.co/ao_ap 
Spotify: paretosys.co/ao_sp
Find Your Channel: paretosys.co/ao_bb
 

Blog Posting Image
2024-05-22 • 20 second read

Advisors have several options to transition today!

For example, they can move to a different wirehouse, go independent, join a private equity-backed RIA, or even seek a regional firm.

However, if you're uncertain about how to navigate the entire journey, check out the latest Always On podcast.

Louis Diamond shares invaluable insights based on his experience helping numerous top teams transition to the next phase of their career.

Tune in now by clicking one of the links below:

Apple:  paretosys.co/ao_ap 
Spotify: paretosys.co/ao_sp
Find Your Channel: paretosys.co/ao_bb

Blog Posting Image
2024-05-21 • 20 second read

Webinar Replay: 4 Steps to Building Your Dream Team

Assembling a new team, or enhance an existing one?

Missed Duncan MacPherson's insightful webinar on the dynamics of forming and developing high-performance teams. Based on the acclaimed Tuckman's Model, this session will explore the essential stages of team development: Forming, Storming, Norming, and Performing. Discover practical strategies for guiding your team through these stages, fostering collaboration, and setting the stage for sustained success.

Whether you're assembling a new team or looking to enhance the performance of an existing group, this webinar will equip you with the tools and insights to lead with confidence and clarity. Join us to transform your team management approach and achieve remarkable outcomes.

Watch the replay here: www.paretosystems.com/webinars

2024-05-20 • 3 min video

What to Say when Transitioning Firms

Considering a firm transition but worried about client impact? Learn the Sherpa's secret: effective client positioning for a smooth transition. This video explores how financial advisors can:

  • Focus on Client Retention: Discover why a successful transition prioritizes a compelling client value proposition.
  • Craft Clear Client Postioning: Develop a clear and specific message outlining the benefits of your move for each client.
  • Evaluate Options Objectively: Utilize client-centric criteria to assess different firm options and their impact on your clients.
  • Communicate Effectively: Learn how to articulate the advantages of your transition in a way that resonates with your clients.

This video is valuable for financial advisors contemplating a firm move and those seeking to strengthen client relationships.

Stream the entire podcast featuring Louis Diamond, President of Diamond Consultants - Financial Advisor Recruiters and Consultants, by clicking one of the links:

Spotify: paretosys.co/ao_sp
Apple:  paretosys.co/ao_ap
Blubrry: paretosys.co/ao_bb

Blog Posting Image
2024-05-16 • 20 second read

Finding Clarity and Confidence in Advisor Transitions with Louis Diamond

Transitioning to another employee-model firm or launching an RIA firm can be daunting!

Finding the right fit, adapting to the new environment, communicating the transition to your existing clients"there's a lot to consider.

Let's break it all down with Duncan MacPherson and guest Louis Diamond, President of Diamond Consultants, a financial advisor recruiting firm. With his strategic perspective and wealth of experience guiding top teams through transitions, mergers, and acquisitions, Louis offers valuable insights and solutions to help you navigate change with clarity and confidence. 

They discuss:

  • Top challenges advisors face while transitioning
  • Strategies to maximize your business's efficiency, profitability, and overall value
  • Why transitions are a great opportunity to revitalize your value proposition
  • How to effectively position your transition in front of your existing clients
  • The "Shrink to Grow" approach
  • And more

Stream it on:

Spotify

Apple Podcasts

Find Your Channel

 

Pareto Systems
Thank you for submitting the online form. A Pareto Systems representative will contact you within 24 hours or the next business day.