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Pareto SystemsAbout Pareto Systems

Pareto Systems is an industry-leading business development firm dedicated to the elite professionals and companies within the knowledge-for-profit sector. Duncan and his team of consultants work with professionals in a wide range of fields including Financial Services, Insurance, Accounting, Legal, Mortgage, and Consulting to create predictable, sustainable, and duplicable businesses. Pareto Systems is well known for its approach which is based on best practices and for its focus on implementation.

Pareto Systems positions professionals to:

  • Uncover new assets/revenue
  • Build and competitor-proof fiercely loyal advocates
  • Establish a steady stream of qualified referrals
  • Run more efficient and profitable practices
  • Restore liberation and order to their personal lives
Duncan MacPhersonAbout Duncan MacPherson

As CEO of Pareto Systems, Duncan travels extensively throughout North America and around the world, conveying dynamic and fact-rich presentations that have made him a popular spokesperson for the knowledge-for-profit sector.

Duncan's expertise in demystifying business development and marketing in the financial world has universal appeal; from the high-level advisor to the successful wholesaler, to corporate financial institutions. Duncan's primary goal is to help Knowledge-for-Profit Professionals achieve liberation and order in their businesses through step-by-step methodology and execution.

Duncan often contributes articles and commentary to industry publications and is a best-selling author with his book: Breakthrough Business Development, Take Your Business to the Next Level. Recently, he has released his new book: The Advisor Playbook.

Duncan enjoys many recreational activities including golf and tennis, and he loves spending time with his wife and two boys.

The Advisor Playbook
Pareto Systems
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